Castrol, a global leader in lubricants and a subsidiary of the BP Group, has announced its strategic partnership with Bollywood superstar Shah Rukh Khan as its brand ambassador. This collaboration signifies Castrol’s commitment to delivering high-performance lubricants. Over the next two years, Shah Rukh Khan will be featured in digital, print, and TV campaigns for BP and Castrol, promoting their extensive range of products.
Mr. Sashi Mukundan, President of BP India and Senior Vice President of the BP Group, expressed, “The association with Shah Rukh Khan showcases our dedication to innovation and excellence in the automotive industry. This partnership reflects our shared values of performance, reliability, and sustainability. We are proud to be part of this venture as we shape the future of mobility together.”
Mr. Sandeep Sangwan, Managing Director of Castrol India Limited, added, “The association exemplifies Castrol’s commitment to innovation and excellence, mirroring the illustrious career of the actor. With Shah Rukh Khan on board, our commitment to enhancing vehicle performance is further strengthened for generations to come.”
Shah Rukh Khan, renowned for his versatile career spanning three decades, embodies Castrol’s spirit of continuous evolution. His passion for automobiles enhances the synergy with Castrol.
Expressing his enthusiasm, Shah Rukh Khan stated, “I am thrilled to associate with Castrol, a brand that I have long admired for its commitment to performance. As an automobile enthusiast myself, I believe Castrol’s dedication perfectly aligns with my pursuit of excellence. Together, we aspire to inspire and empower drivers to embrace the joy and freedom of the open road, while ensuring safety. I am eager to embark on this journey together.”
This partnership reflects Castrol’s vision for the future, grounded in innovation and technology. With Shah Rukh Khan as its brand ambassador, Castrol aims to reach a wider audience and maintain its position as a premier choice for advanced lubricants and services.
